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The impact of advertising in a duopoly game. (English) Zbl 1200.90112

MSC:
90B60 Marketing, advertising
91A05 2-person games
91A10 Noncooperative games
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References:
[1] Bierman H. S., Game Theory with Economic Applications (1998)
[2] DOI: 10.2307/3151017 · doi:10.2307/3151017
[3] DOI: 10.1111/j.1430-9134.1992.00277.x · doi:10.1111/j.1430-9134.1992.00277.x
[4] F. Gasmi and Q. Vuong, Advances in Econometrics: Econometric Methods and Models for Industrial Organizations, ed. G. Rhodes (JAI Press Inc., London, 1991) pp. 225–254.
[5] DOI: 10.2307/2555839 · doi:10.2307/2555839
[6] Lilien G. L., Marketing Models (1992)
[7] Nicholson W., Microeconomic Theory (1995)
[8] DOI: 10.1086/261169 · doi:10.1086/261169
[9] Varian H. R., Microeconomic Analysis (1992)
[10] Waldman D. E., Industrial Organization: Theory and Practice (1997)
[11] Waterson M., Economic Theory of the Industry (1984)
This reference list is based on information provided by the publisher or from digital mathematics libraries. Its items are heuristically matched to zbMATH identifiers and may contain data conversion errors. It attempts to reflect the references listed in the original paper as accurately as possible without claiming the completeness or perfect precision of the matching.