The impact of customer returns on pricing and order decisions. (English) Zbl 1159.90362

Chen, Jing; Bell, Peter C.

Eur. J. Oper. Res. 195, No. 1, 280-295 (2009).

Summary: We address the simultaneous determination of price and inventory replenishment when customers return product to the firm. We examine cases when the quantity of returned product is a function of both the quantity sold and the price, in single and multi-period problems, with and without uncertainty in demand.
We derive results for optimal prices and order quantities and discuss how the firm should change price and inventory quantities in order to mitigate the negative effects of returns from customers.

MSC:

90B30	Production models
90B50	Management decision making, including multiple objectives
90B05	Inventory, storage, reservoirs

Keywords:

pricing; revenue management; customer returns; newsvendor problem with price effects; market segmentation

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